Monika Ellis

Digital Marketer Experienced Analyst Textile Artist

About me

Digital Marketer  |  Analyst  |  Maker

Digital marketer with deep analytics experience. I help my clients refine their growth strategies and take them to the next level. As an artist, I make textiles that express the complexity and beauty of our interconnections. Part-time angel investor, hands-on mom, I reside in the San Francisco Bay area with my daughter and husband.

Facts About Me

Just a few tid-bits you might care about


Permanent Resident

Education Level:

Bachelors Degree

Job Type:

Full Time / Part Time / Contract


San Francisco Bay area and remote


English (First), Polish


Digital Marketing


Energy / Technology / Consumer Goods


Analytics, Business Development

Personal qualities

Refined over the course of a 16 year career

Team Oriented

I have work with, assembled, and led analytics teams in departmental and cross-functional roles.


I have the ability to adeptly communicate and connect with multiple audiences, from C-suite to operations floor, both in public speaking and written format.


My research has supported decisions that have affected positive bottom line impact for my employers.


I have dedicated myself to providing the best information possible for the management teams in some of the world’s largest private and Fortune 500 companies.

Professional Skills

Analytics and Visualization
Social Media Marketing
Paid Search Optimization
User Acquisition
Marketing Strategy
Email Marketing

Professional Timeline

  • Jan 2018 - Apr 2018

    Pixl Toys, San Francisco

    Digital Marketing Advisor

    A company with a vision to engage kids through the creative use of technology. Pixl Toys manufactures the Pixlplay, a hardened case in the style of a classic 35-mm camera that turns your smartphone into a fun kids' camera. An award-winning toy that landed on numerous best-product lists in 2017.

    Digital Marketing Content Marketing Contest Design Analytics Email Marketing Conversions SEO Consulting Metrics

  • Jan 2018 - Mar 2018

    General Assembly, San Francisco

    Digital Marketing Internship Bootcamp

    General Assembly is a pioneer in education and career transformation. Graduated from the Digital Marketing Bootcamp which comprehensively educated me on all things digital marketing; from Google Analytics, SEM, SEO to social media management and everything inbetween.

    Multitasking Upskilling Decision Making Career Transition Creativity Learning

  • May 2017 - present

    Loomery Studios, San Mateo CA

    Maker and founder

    Self-taught textile artist. End-to-end creation, execution, branding, marketing, photography, selling and promotion of beautiful weavings for your walls.

    Tenacity Mindfulness Humility Originality Vision

  • Jun 2015 - Present

    Mom in Chief, San Mateo, CA

    Angel investor and mom

    Angel investor in over 10 startups and committed to raising the best little human being possible, providing physical, emotional and intellectual nourishment on a daily (and sometimes nightly!) basis.

    Resolve Organization Commitment Creativity Critical Thought Conflict Resolution

  • Dec 2007 - Apr 2017


    Director of Fundamental Analytics

    The world’s largest utility company and a Fortune 200 company, NextEra Energy is also ranked #1 in the 2017 Fortune Magazine’s World’s Most Admired Companies list of Electric and Gas Companies. They were also named a World’s Most Ethical Company by NextEra Energy is the world’s largest wind and solar generator, and recognized as a top 10 in the world for innovation.

    Leadership Inspiration Empathy Strategy Stability Contrarian

  • Jun 2003 - Nov 2007

    Cargill Energy, Calgary Ab, Canada

    Senior Analyst, Natural Gas Trading and Marketing

    The largest privately held company in the United States, involved in the movement of grain, energy, steel, livestock, feed production, and processed foods and agricultural commodities. Cargill employs over 150,000 individuals in 70 countries.

    Responsiveness Value Creation High Pressure Communication Knowledege Creation Curiosity

  • Sep 2000 - Jun 2003


    Senior Analyst, Marketing and Origination

    Mirant Corporation was an electric power generator operating 13 plants in various states. It was originally spun off from its subsidiary Southern Company in 2001, and its assets now part of NRG Energy as a result of consolidation within the independent power industry during 2003.

    Modeling Forecasting Communication Teaching Analytics Efficiency

  • May 1998 - Aug 2000

    DYNEGY CANADA, Calgary Ab, Canada

    Energy Analyst, Commercial Gas Group

    Originally NGC Corporation, Dynegy was in the first wave of independent power producers, marketers and traders that capitalized on the wave of deregulation of the natural gas and power trading industries.

    Marketing Research Relentless Tenacious Detailed

  • 1994 - 1998

    University of Calgary, Canada

    Commerce Degree with Excellece in Finance

    A global top 200 university. I was active in student life and selected from hundreds of students to participate in an exclusive Portfolio Management Trust that managed a real-money portfolio. Graduated Beta Gamma Sigma (Top 10% of class)

    Management Finance Operations Team Work Portfolio Management Learn